Thursday, November 8, 2012

How to Sell Handmade Items (and More) Directly from your Blog or Facebook Page

I started this blog over a year ago, and I LOVE LOVE LOVE making things. However, I only recently opened an Etsy shop last month with my cousin. This is party because I was overwhelmed with all of the aspects that go into setting up a shop: coming up with a name, designing a logo, building up stock, paying up front to list items, and dealing with a crowded Etsy marketplace. Don't get me wrong, I'm glad that my cousin and I have gone through all of these steps in setting up our shop, but if I had known there was a way to easily sell handmade items (and more) directly from my blog and Facebook page, I would have been doing it from day 1.

Let me introduce you to SHOPLOCKET. It is SO RIDICULOUSLY simple to use. You can sign up with one click by using your Facebook account. Then, you're able to immediately list an item. It took me less than 5 minutes to list my first item. You don't have to enter credit card info or anything. All you have to do is choose if you want to be paid by Stripe or Paypal. I use Paypal, so I entered my Paypal email address, and voila! Then click publish and you can copy and paste the HTML code to embed directly onto your blog. You can also share through your social media with just one click.

The BEST part is, you don't pay a penny unless an item sells! When you do make a sale, ShopLocket only takes 2.5% as a fee. You will or course also be charged a small percent by Paypal or Stripe. (As a comparison, Etsy charges 20 cents to list each item and then also takes an additional 3.5% of the sale price.)

I love sharing tutorials for making jewelry, like these Geometric Silver Bead Bracelets. Even though I've showed you how to make them, there will still be a lot of people who will be interested in buying them. That's why I've started listing items like these for sale at the bottom of the tutorial post using ShopLocket.

ShopLocket is also a great way to sell seasonal items like Christmas ornaments. I also listed and embedded these Ice Cream Cone Ornaments at the bottom of the tutorial.

I also listed these bracelets at the bottom of a tutorial for a similar bracelet.

Let me show you with a couple of screen shots just how easy ShopLocket is to use.

1. When you sign in, you are taken directly to this simple page. You can list an item by filling out a product name, description, and price, and by adding at least one photo. (If you're selling an item that you've already made a tutorial for, you can use pictures you already have).

2. Click on Advanced options to add things like additional choices of size or color, and a shipping cost. You can also choose from a few layouts for different looks.

3. Click PUBLISH, then you are taken to a page like this. You can easily share and promote your product through Facebook, Twitter, Pinterest, or Email. Copy and paste the EMBED code into the HTML section of a post on your blog.

4. Once you've listed a few items, you can view and manage them directly on ShopLocket by clicking on your Products tab. You can see how many views and sales each item has gotten.

Here are a few more GREAT ways that you can use ShopLocket. Sign up for free and try it out.

1. Sell items from your closet or your kids' closets. Maybe even create a tab at the top of your blog called "Shop my closet".

2. Sell digital files like those cute social media icons you made or a printable quote or template.

3. Put together a crafty pack with all of the supplies needed for one of your tutorials, and embed it at the bottom of the tutorial.

4. When you create a tutorial and include a free template (like this post I did with these LEGO gift boxes) create an additional template in a different size and embed it at the bottom of the page. I LOVE this idea because you don't have to buy supplies, make anything new, or pay to ship. You could sell the same file thousands of times at a low rate with no extra cost or effort from you.

Seriously, I'm in LOVE with ShopLocket. Definitely expect to see more of it around Lines Across in the near future. As an added bonus, ShopLocket is giving away FIVE $100 Michael's gift certificates to people who sign up over the next two weeks. AWESOME!

Enter by signing up for ShopLocket and then using the Rafflecopter widget below.

a Rafflecopter giveaway

Follow ShopLocket on Facebook and Twitter.

Disclosure: This post is sponsored by ShopLocket. All opinions are 100% my own. 


  1. I already signed up AND listed my first item, a denim bow headband :-)

  2. this looks really cool rachel!! thanks for sharing!!

  3. Gosh, I had no idea this existed! Thanks so much for spreading the word! :)

  4. Sounds super easy! Bookmarking for future reference.... Thanks, Rachel.


  5. This is SO cool! If I ever decide to open a shop I'll definitely sign up.

  6. I would sell jewelry! Thanks for the information.

  7. Thanks for the info! I signed up last night and listed some products on my blog. I love making things but can only make so many things for myself and gifts. I listed iteams that I made for my tutorials!

  8. I've signed up a while ago...
    And i use shoplocket to sell some cute fabric and lace tapes!

  9. Never heard of this before and cant wait to share it with everyone I know. This is what I have been looking for. Thanks for all the information. Just signed up and plan on listing a few items today to see how it goes.

  10. I'd been planning on checking out Shop Locket! I would sell my handmade bags, jewelry and my clock pillow!

  11. Thanks for this post! I just listed my first item.

  12. Love this Rachel! Thank you for the tip!!
    Barbara at Chase the Star

  13. HI, I'm not ready to sign up but this is great info! I've book marked your page and when or should I say 'if' I get things made to sell, I'll come back and see how you did it. Thanks!

  14. I am not ready to sell yet but I will definitely pass this on to someone who I know would love this! :) I would sell hand knitted things if I could.

  15. I don't currently sell anything, but I have a friend with an online shop and this would be perfect for her!

    -Erin @ DIY On the Cheap

  16. This looks great! I currently sell on etsy but this looks like a great option!

  17. Looks like a fun way to sell handmade items :) I would probably sell handmade signs!

  18. this looks awesome! it would be a great way to list items I craft for my blog and even my refinished furniture!

  19. Thanks for posting! I've never heard of this before!

  20. Hi there! Did you ever get involved into a situation when a random person has robbed you online and took your articles? Waiting forward to hear from you.



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